Introduction to Business (hardcover, full color)

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Title: Hardback
Price:
Sale price£39.99

Description

Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond.

Details

Publisher - Independently published

Language - English

Hardback

Contributors

Author

Lawrence J. Gitman

Carl McDaniel

Amit Shah

Monique Reece

Linda Koffel

Bethann Talsma

James C. Hyatt


Published Date - June 27 2024

ISBN - 9781998109319

Dimensions - 27.9 x 21.6 x 4.2 cm

Page Count - 740

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