Description
Excerpt from Advertising: Its Principles, Practice, and Technique
Problems of advertising policies and plans, and problems in the technique and construction of advertisements, are given at the end of: the various chapters. These will increase the usefulness of the book as a text.
About the Publisher
Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com
This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
Problems of advertising policies and plans, and problems in the technique and construction of advertisements, are given at the end of: the various chapters. These will increase the usefulness of the book as a text.
About the Publisher
Forgotten Books publishes hundreds of thousands of rare and classic books. Find more at www.forgottenbooks.com
This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.
Details
Publisher - Forgotten Books
Language - English
Hardback
Contributors
Author
Daniel Starch
Published Date -
ISBN - 9780265468166
Dimensions - 22.9 x 15.2 x 1.5 cm
Page Count - 283
Paperback
Contributors
Author
Daniel Starch
Published Date -
ISBN - 9781330038123
Dimensions - 22.9 x 15.2 x 1.5 cm
Page Count - 285
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