Advertising Campaigns (Classic Reprint)

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Title: Hardback
Price:
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Description

Excerpt from Advertising Campaigns

Thruout the Text the point of View is chie?y that of the manufacturer, because the manufacturer''s ad vertising campaign is inclusive of all advertising problems - his dealers'' as well as his own. Most of the subjects treated, therefore, will be of interest to the dealer as well as to the manufacturer. In the few cases in which the distributer''s advertising cam paign presents problems entirely different from the manufacturer''s, the problems are treated in the Text on Merchandising.

About the Publisher

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This book is a reproduction of an important historical work. Forgotten Books uses state-of-the-art technology to digitally reconstruct the work, preserving the original format whilst repairing imperfections present in the aged copy. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in our edition. We do, however, repair the vast majority of imperfections successfully; any imperfections that remain are intentionally left to preserve the state of such historical works.

Details

Publisher - Forgotten Books

Language - English

Hardback

Contributors

Author

Mac Martin


Published Date -

ISBN - 9780260577894

Dimensions - 22.9 x 15.2 x 1.9 cm

Page Count - 362

Paperback

Contributors

Author

Mac Martin


Published Date -

ISBN - 9781330007341

Dimensions - 22.9 x 15.2 x 2.0 cm

Page Count - 364

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