Description
Outside-In Service Design is a User-Centred approach to designing products and services, aiming to give the customer a unique and memorable experience as well as optimising the business processes. Customers are the main influence on the design - the better the experience, the more chance you will have of customer retention and loyalty.
This book takes us on a practical journey to understand, appreciate and apply the Service Design approach.
This book takes us on a practical journey to understand, appreciate and apply the Service Design approach.
Details
Publisher -
Language - English
Paperback
Contributors
Author
Amir Azizpour
Published Date -
ISBN - 9781911175223
Dimensions - 21.0 x 21.0 x 0.8 cm
Page Count - 136
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